CEO Neal Mohan announced the tool on X, and it's now rolling out to U.S. creators in the YouTube app. Upload a Short in the normal flow and it returns tailored suggestions on your hook, pacing, and structure — before a single view is counted.
2026-09-10 · by Moe Ameen
YouTube CEO Neal Mohan announced a new "Get Feedback" tool for Shorts creators in a post on X on August 24, 2026, describing it as a way to "upload an unlisted draft to get tailored suggestions on a video's hooks, pacing, and structure" before publishing. The company followed up with a Creator Insider video and a Help Center page on September 9, 2026, confirming the tool is expanding to U.S. creators. The idea is to give creators a read on a Short earlier in the process — before it goes live and before there is any performance data to learn from.
In its rolled-out form, Get Feedback appears as a button on the "Add details" screen during the normal Shorts upload flow, rather than requiring a separate unlisted-draft upload as the initial announcement described. YouTube says the tool analyzes the Short and returns suggestions across elements like the hook, pacing, and visuals, based on general best practices. Using the feedback is entirely optional, and the tool does not edit or change the video itself — it only offers notes the creator can choose to act on or ignore.
Availability is currently limited: the feature is going to creators in the United States who are 18 or older and using the main YouTube app on Android or iPhone. It has not been described for desktop or YouTube Studio, and the rollout is gradual, so not every eligible creator will see the button immediately. YouTube also cautions that suggestions are generalized guidance — it does not predict views or guarantee a Short will perform better after edits, noting that every creator, channel, and audience is different.
Get Feedback is separate from YouTube's older prepublish "checks," which flag potential copyright, ad-suitability, and Community Guidelines issues before a video goes live. Those are policy and monetization warnings; Get Feedback is creative coaching on whether a Short is structured to hold attention.
Get Feedback closes one gap — is this Short structured to hold attention on YouTube — and leaves the bigger one open: producing the Short in the first place, and adapting it for every other feed. That's the half [Kompozy](/) owns. Instead of filming and hoping, you generate the Short from a source: a [Persona Short](/glossary/persona-shorts) with an avatar delivering a scripted hook, a [Clipped Short](/glossary/clipped-short) cut from long-form footage, or a [Listicle Video](/glossary/output-buckets) with word-synced captions. Because the copy is governed by the [Persona Brief](/glossary/persona-brief), the hook and pacing start from your actual voice — so when you run the draft through Get Feedback, you're refining a Short that already sounds like you, not starting from a blank timeline.
Then Kompozy handles the part Get Feedback can't. YouTube's note tells you what works for the Shorts feed; Kompozy reframes the same clip to 9:16, 1:1, and 16:9 and fans it out to the eight social platforms plus blog and email, so the retention lesson you just learned gets applied everywhere at once rather than only on YouTube. And Kompozy generates the surrounding week around that one Short — a carousel, quote graphics, a photo post, a blog article, a newsletter — with [Autopilot](/glossary/autopilot) scheduling and a per-post review pipeline gating each one. Get Feedback makes a single Short a little better before it ships; Kompozy is the engine that produces the Short and turns it into a full, on-brand distribution week across every channel.
Get Feedback is a tool that gives Shorts creators tailored suggestions on a video's hook, pacing, and structure before they publish it. YouTube CEO Neal Mohan announced it on X on August 24, 2026, and it began expanding to U.S. creators around September 9, 2026. It offers optional guidance based on best practices — it does not edit your video or predict how many views it will get.
In its rolled-out form it appears as a button on the "Add details" screen during the normal Shorts upload flow in the main YouTube app. It is currently available to creators in the United States who are 18 or older on Android or iPhone; it has not been described for desktop or YouTube Studio, and the rollout is gradual, so not everyone will see it yet.
No. Prepublish "checks" flag potential copyright, ad-suitability, and Community Guidelines issues — policy and monetization warnings. Get Feedback is creative coaching on whether a Short is structured to hold attention. They serve different purposes and can both appear in the upload process.
No. YouTube is explicit that the suggestions are generalized guidance based on best practices, not a prediction of performance, and notes that every creator, channel, and audience is different. Treat it as a second opinion on structure, not a scoring gate or a guarantee.