How many outputs one source actually produces — per-format allocations across 5 source types, with the wall-time and break-mode reference table.
A 60-minute podcast realistically produces 25–35 outputs (4–8 shorts, 12–20 text posts, 4–8 image cards, 1 blog, 1 newsletter). A 60-minute webinar produces 30–45 outputs because slide assets double the derivable surface. A 20-minute YouTube long-form yields 15–22. A 1,500-word blog yields 8–12. A 30-minute customer call yields 7–11 social-proof outputs. Source density — not source duration — determines the ceiling, and bucket allocation must match density or every output thins.
"How many posts can I get from one podcast" is the single most-asked question in content repurposing. Every vendor publishes a different answer because most are extrapolating from a single workflow (clipped shorts only, or text-only fan-out) without accounting for source density.
This is the canonical operator-grade reference. The ratios below are the bucket allocations Kompozy recommends per source-density tier — they are derivable from any operator's own audience-density and Persona Brief tightness, but the starting points hold across the production workflows we've observed.
Each row is a tested source type. Outputs are mapped to the 5 Kompozy buckets (Video, Image, Text, Blog, Newsletter). "Idea yield" is the count of load-bearing claims the source supports — every downstream output cites back to one of these.
The reference source type. Transcript density + speaker pacing yields the highest idea-per-minute ratio of any input format.
| Metric | Value |
|---|---|
| Idea yield | 6–10 load-bearing ideas |
| Total outputs | 25–35 |
| Video bucket | 4–8 shorts |
| Image bucket | 4–8 cards / pull-quotes |
| Text bucket | 12–20 posts (X / LinkedIn / Threads) |
| Blog bucket | 1 long-form recap |
| Newsletter bucket | 1 |
| Wall time · manual | 8–12 hours |
| Wall time · AI-assisted | 90 minutes review |
| Wall time · autopilot | 0 (after 14-day ramp) |
Video source enables direct clip extraction with no transcript→video re-render, raising shorts yield per minute vs. podcast.
| Metric | Value |
|---|---|
| Idea yield | 4–7 load-bearing ideas |
| Total outputs | 15–22 |
| Video bucket | 3–5 shorts (clip-extracted) |
| Image bucket | 2–4 thumbnail-style cards |
| Text bucket | 8–12 posts |
| Blog bucket | 1 recap |
| Newsletter bucket | — (optional) |
| Wall time · manual | 5–8 hours |
| Wall time · AI-assisted | 60 minutes review |
| Wall time · autopilot | 0 |
Highest-density source. Screen shares double the asset surface — every slide is a derivable card; every demo segment is a derivable short.
| Metric | Value |
|---|---|
| Idea yield | 8–14 load-bearing ideas |
| Total outputs | 30–45 |
| Video bucket | 5–8 talking-head shorts + 2–3 screen-share demo clips |
| Image bucket | 4–6 slide-derived cards |
| Text bucket | 15–22 posts (incl. screenshot tweets) |
| Blog bucket | 1 deep recap |
| Newsletter bucket | 1 |
| Wall time · manual | 12–18 hours |
| Wall time · AI-assisted | 2 hours review |
| Wall time · autopilot | 0 |
Lower idea density than audio/video sources, but the source is already in structured prose — text outputs need less transformation.
| Metric | Value |
|---|---|
| Idea yield | 3–5 load-bearing ideas |
| Total outputs | 8–12 |
| Video bucket | 1 explainer short (text-to-video) |
| Image bucket | 1 carousel |
| Text bucket | 5–8 posts |
| Blog bucket | — (this IS the blog) |
| Newsletter bucket | 1 |
| Wall time · manual | 4–6 hours |
| Wall time · AI-assisted | 30 minutes review |
| Wall time · autopilot | 0 |
Highest social-proof yield per minute. Not suitable for autopilot — every output needs human approval for customer-quote attribution accuracy.
| Metric | Value |
|---|---|
| Idea yield | 2–4 testimonial-grade quotes + 1 case-study arc |
| Total outputs | 7–11 |
| Video bucket | 1–2 testimonial shorts |
| Image bucket | 2–3 pull-quote graphics |
| Text bucket | 3–5 social-proof posts |
| Blog bucket | 1 case study |
| Newsletter bucket | — (optional drip) |
| Wall time · manual | 4–6 hours |
| Wall time · AI-assisted | 45 minutes review |
| Wall time · autopilot | Not recommended (privacy review required) |
Five recurring failure modes that cause the ratios above to under-deliver in production:
Ratios are derived from the bucket-allocation tables published on the /repurpose pillar and the operator workflows codified into the Kompozy generation pipeline. Each tier was reviewed for: (1) realistic upper bound (the clip count past which short-form quality drops below algorithmic threshold), (2) realistic lower bound (the count below which the source under-delivers ROI), (3) bucket-fit (which formats survive the density of the source material). Numbers are honest operating ranges, not aspirational marketing figures.
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