// GLOSSARY · AUDIOGRAM

Audiogram

A short audio clip from a podcast or interview, paired with a waveform animation, captions, and a still image — designed for social-feed sharing.

An audiogram is the video format that lets podcast audio live on social feeds. The visual is typically: a static or lightly animated background, a waveform animation that pulses with the audio, burned-in captions transcribing what the speaker says, and a still image of the speaker or guest. Length is usually 30–90 seconds — the punchiest extract from the episode.

Audiograms exist because raw audio doesn't work on feeds (Reels, TikTok, X video, LinkedIn video all autoplay muted; no sound = no engagement). Adding a visual layer + captions makes the audio consumable in the muted-autoplay environment, then drives sound-on listening once attention is captured.

Tools like Headliner, Wavve, and Descript specialize in audiograms. Kompozy generates audiograms as one of the clipped-short variants — same scoring algorithm picks the strongest extract, then the worker renders the waveform + caption overlay.

Related terms

  • Clipped shortA vertical short-form video cut from a longer source (podcast, webinar, YouTube long-form) with auto-captions.
  • Short-form videoVertical or square video typically under 60–90 seconds, optimized for feed scrolling and algorithmic discovery on Reels, Shorts, and TikTok.
  • Content repurposingConverting one piece of source content (podcast, video, blog) into multiple output formats across multiple platforms.
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