A system where each piece of content produces inputs (audience, feedback, ideas) for the next piece — compounding output over time.
A content flywheel is content production set up so that the act of publishing generates the raw material for the next round. Examples: a creator's podcast guest list comes from listener replies on previous episodes. A newsletter's next-week topic comes from the highest-engagement comment on this week's edition. A YouTube video's next chapter title is the most-asked question in the previous video's comments.
The flywheel beats the alternative — "what should I post next?" — because the audience tells you. Each round of content gets sharper, more aligned with what the audience actually wants, and easier to produce because the topic is already validated.
Kompozy supports flywheel inputs natively: RSS feeds, Gmail webhooks, YouTube comment ingestion, manual paste sources — anything the user reads or replies to can become a source for the next generation.